SEO Optimization.

Website SEO optimization is a set of changes that make your site easier to understand for both Google and visitors - from the technical side (speed, structure, indexing) through content and headings to measurement. The goal isn't to trick the search engine, but to get your page shown to people who are searching for exactly what you offer.

An SEO audit is a technical and content review of the site - speed, structure, indexing, on-page elements, and keywords. The output isn't a 30-page PDF for the drawer, but a concrete list of issues sorted by impact on rankings, with a clear recommendation on what to tackle first and why.

Technical SEO deals with how the site works under the hood - speed, structure, indexing, redirects, structured data. On-page SEO deals with the content and meta data right on the pages that visitors read. We do both, because one doesn't hold up without the other: a fast site with no good content has nothing to engage visitors, and great content on a slow site gets undervalued by Google.

Core Web Vitals are measurable metrics Google uses to assess how quickly and smoothly a site loads and how fast it responds. A slow or jumpy page puts off both visitors and the search engine - that's why speed is one of the first things we address in technical SEO.

In four phases: you send us a link to the site and access to Search Console and GA4, we run the audit and set priorities with a fixed price, then we roll out fixes in waves by impact and continuously measure what moved. We break this down in more detail in the How we work section above.

Ideally access to Google Search Console and GA4 - they're free tools straight from Google and they tell us how the search engine sees you and where your visitors come from. If you don't have them yet, we'll set them up for you. The access and all the data stay yours.

No - and be wary of anyone who promises it. Rankings are influenced by your competition and by Google itself, and no one has full control over them. What we guarantee is honest work, clear priorities, and measurable progress you can see in your own data, not in our presentation.

The first changes after technical fixes are usually visible within weeks, a more significant shift in rankings typically within months - it depends on the competition in your field and the state the site is in when we take it over. SEO is long-term work, not a one-off intervention; anyone promising results overnight usually overestimates what's realistically possible.

We do both. For a smaller scope we fine-tune and expand your existing content so it answers what people are searching for. For a larger project we can also prepare a new content layer - page copy or articles targeted at specific search topics. We always agree on the scope first, so you know what you're paying for.

Yes, and it's the majority of our SEO work. We run the analysis and propose changes regardless of who built the site and what technology it runs on - whether it's WordPress, a WooCommerce e-shop, or a solution from another vendor.

We build a new site with an SEO foundation from the first line of code, so it doesn't start from zero. A standalone SEO service makes sense mainly for existing sites that need to catch up, or when you want to go into deeper content and long-tail work beyond the basics.

The price depends on the scope - a one-off SEO audit has a different scope than ongoing work on both tech and content. A flat "SEO fee" without knowing what your site needs wouldn't be fair to you or to us. That's why we run the analysis first and only then give you a fixed price quote up front - no surprises on the invoice. See the pricing page for indicative prices and scope.